Telstra has appointed executive director of category marketing and operations Glenice Maclellan as acting group managing director of Telstra consumer following David Moffatt’s resignation.
Seven Network executive chairman Kerry Stokes has admitted that the group will suffer a year-on-year decline in advertising revenues in the current half of the year.
Online classifieds and display advertising took a dive in the September quarter, with search and directories remaining as the saving grace of the sector which saw growth overall of 3.3% to $466.25m from the same period in 2008.
Digital media company Val Morgan Retail Media is expanding its suite of digital panels in shopping centres to include 30 new “super screens”, while also doubling the size of its network.
Lion Nathan brand Tooheys Extra Dry is launching a new initiative which will see an Aussie music act make a record with Mark Ronson, which will then be used in the brand’s next national advertising campaign.
The protracted legal battle between WPP and Pacific Equity Partners over secret payments made to two executives during the $80 million sale of George Patterson has finally been settled with PEP backing down and former Patts managing director Anthony Heraghty and creative director James McGrath issuing an unreserved apology to the marketing services giant.
As part of its sponsorship of charity event Movember, Cool Ridge has launched a Facebook application that allows men to find the mo that best suits them, post video “mo-gress” reports and, most importantly, raise money.
Australia has lost its crown as the world’s top brand, plummeting two spots to sit behind the US and Canada and highlighting the importance of keeping a country’s brand “fresh, relevant and engaging”, according to a new brand study.